Dotcom Secrets is a book written by Russell Brunson, to uncover the secrets of online marketing. It mainly contains tips and techniques, designed to help both amateurs and professional online marketers.
Before buying this book, this Dotcom Secrets book review, will provide you with all the information you need to know. You might have already come across other reviews on this same book. However, this unbiased review, intends to dig deeper, to enable you to make an informed decision.
Who is Russell Brunson?
Russell is an online marketing guru, who has been in the industry for more than 12 years. He has monitored hundreds, if not thousands of people, to establish their own businesses, during that period. He started working online during his college years, as a result of curiosity. One year after graduating from college, he managed to sell products and services worth over $1 million dollars. He was doing all this operating from a basement room.
Currently, he trains 6-figure earners, showing them techniques and methods, on how to boost conversions and increase sales in the enterprises, when it comes to online marketing. He is also the owner of DotCom Secrets, an online marketing agency.
In addition to that, he also runs ClickFunnels, which allows you to create high converting sales funnels. Russell Brunson also runs a free training webinar, known as Funnel Fridays. During the webinar, he builds webinars from scratch in various niches. You can therefore say without contradiction that he always offers value for money. In fact, he over delivers when he offers his services free.
Dotcom Secrets Review – Contents
Dotcom Secrets itself is 255 pages long. As you can see, it is much longer than majority of the online marketing books currently available. In total, the book covers five sections, with each section covering a unique aspect of online marketing and building an online business.
These sections include:
- Ladders and funnels
- Your communication funnel
- Leading your customers to the sale
- Funnels and scripts
When using this book, it is important to note that the information contained in the book is not an instructional manual, in any way, on how to get rich quickly. Additionally, it is not a top-secret formula that will make you an internet millionaire. This book will not make you an overnight millionaire, without putting in the work.
Once you understand that, you will combine the tips provided in the book, with your own efforts, in order to build or advance your online marketing business. In short, it is a source of reliable information, tested and tried by Russell himself, to give you the best possible results.
Therefore, every person with certainty and the right mindset, can achieve remarkable results using the information and guidance offered in this book. He has even proved that these concepts work in real life, by working with companies that were facing challenges in the competitive world of online marketing.
In fact, he managed to increase the revenue of one company from zero to a profit of $30,000 within a single week. He executed the same strategies and information contained in this book. This is enough evidence to prove that if you use this book the way it should, there is no reason why you should not be making 6-figure incomes from online marketing.
Takeaways From the Book
Russell has managed to make a strong name for himself, in the online marketing world. Although his style may seem a bit aggressive for beginners, the results are there for everyone to see.
Here are some key takeaways from the Dotcom Secrets book.
- Attracting Customers
One mistake that people make when establishing their online businesses, is lacking a clear-cut target market. You need to know the people you want to work with and those who you need to avoid, in order to succeed. In this book, Russell, reveals that when he first joined the world of online marketing, he was trying to sell to anyone. Although he made some few dollars here and there, he had a feeling that he was not moving in the right direction. He found himself everywhere. By the end of the day, he would be so drained having achieved so little. Therefore, Russell advises online entrepreneurs to have a clear mind on who they want to work with. Once you establish the type of people you want to work with, you will definitely enjoy what you are doing. It also makes your work smooth and effortless.
- Have an Attractive Character
If you want to succeed in online marketing, just like other forms of marketing, you need to be a cheerful individual. Having an attractive character will definitely give you a large following. Regardless of how amazing your product or service is, if you are dull and anti-social, chances are very high that people will not want to associate with your brand.
If you look at other renowned online marketers, you will realize that they have a certain cheer surrounding their lives. There are enough problems in the world already, and no one wants to add more negativity in their lives. Therefore, in this book, Russell has made it very clear that you should have an attractive personality and character, in order to stand out from the competition.
- Tailor your Language to Meet your Traffic
According to Russell, another mistake that most marketers commit, is failing to customize their language to meet their traffic and prospects. In this book, Russell teaches the reader how to customize their language, in a way that even a layman can understand what your business is all about. Once you satisfy your prospect’s needs, your conversions will rise automatically.
So, is Dotcom Secrets worth your time and money? It all depends on what you are looking for. If you are looking for overnight riches, then this book is not for you. This book is a guide. It is a reference towards building a successful online business. You need traffic that converts, and that is exactly what you learn to do, using the information provided in the book. In fact, this is one of those books that you will be using as a guide, time and again, when you encounter a challenge in your online marketing.
This book is highly recommended for newbies and veterans alike.
Now for a very important enouncement. If you are interested in this book and would like a copy, then you can get it, for a limited time, absolute FREE. No charge. You only pay a small fee for shipping.
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